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Webb Ellis Cup

Getting Ready for RWC2011

06. May, 2010 Michelle Ackers | 1 Comment

The countdown is now on, less that 500 days until the Rugby World Cup is on in New Zealand. Individual tourism operators should be planning now on how to maximise the opportunity for their business.

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Destination Marketing, Rugby World Cup 2011, Sales and Marketing
Winter Tourism Low Season

One More Winter To Go

31. Mar, 2010 Steve Davies | 5 Comments

As we head towards winter after a reasonably successful summer (for some anyway), I do find myself wondering if this will be one of the last troughs we can expect to experience for the next 2 years.

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Management, Rugby World Cup 2011
RWC2011 Hotel Pricing

RWC 2011 Hotel Pricing: Australia v New Zealand

15. Mar, 2010 admin | 11 Comments

It looks like the trans tasman rivalry has already kicked off with a flurry of media activity about the hotel prices for the Rugby World Cup in New Zealand.

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Accommodation, Rugby World Cup 2011

Rugby World Cup 2011 And Social Media Marketing

20. Jan, 2010 admin | 0 Comments

Making the most of the Rugby World Cup in New Zealand is no doubt a key strategy for tourism organisations throughout New Zealand. Immersing yourself in social media marketing activity surrounding the rugby world cup could be one way to connect to travellers.

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Rugby World Cup 2011, Sales and Marketing, Social Media Marketing, Technology