Articles about Sales and Marketing for the New Zealand Tourism Industry

Managing Media for your Business During A Crisis Situation

31. Dec, 2011 Michelle Ackers | 0 Comments

Some tips from Michelle Ackers on how to deal with media management for your business during a crisis situation

Radio Silence

29. Dec, 2011 James Hacon | 4 Comments

James Hacon passes on some advice for companies that are “on holiday” from their social media accounts…

Jasons New iPhone App

21. Dec, 2011 James Hacon | 5 Comments

James Hacon reviews the newly released Jasons iPhone app providing some relevant thoughts for tourism businesses and advertisers with Jasons.

What’s in store for next year? Tourism predictions for 2012…

20. Dec, 2011 Genevieve Atkinson | 1 Comment

What’s going to happen in 2012? They’ve been saying it was the year of mobile for a decade; social media is well and truly entrenched, so what’s new? Fossick’s Genevieve Atkinson decided to ask a few movers and shakers what they predict for the coming year.

Festive Website Updates

18. Dec, 2011 James Hacon | 0 Comments

A reminder from James Hacon that updating your website with relevant festive and holiday information including opening hours is a must do to help maximise business over this period.

Online Marketing, Sales and Marketing

James Hacon’s Social Media Content Map

07. Nov, 2011 James Hacon | 3 Comments

A useful Social Media Content Map created by James Hacon as discussed in his workshop at one the 2011 eTourism workshops in Wellington.

Summary of the eTourism Summit 2011 – Part 2 (Mobile)

02. Nov, 2011 James Hacon | 2 Comments

Part 2 of the 2011 eTourism Summit summaries by James Hacon, with this article focused on mobile technology.

Summary of the eTourism Summit 2011 – Part 1 (Google)

25. Oct, 2011 James Hacon | 4 Comments

James Hacon provides a summary of the recent eTourism Summit in San Francisco which he attended. This article focuses on the Google topics covered of the conference.

TravelTech 2011: Best of Enemies

05. Sep, 2011 Genevieve Atkinson | 2 Comments

A useful rundown from Gen at Fossick about the recent TravelTech Conference in Sydney, some interesting topics related to travel technology covered.

What Counts?

22. Aug, 2011 admin | 0 Comments

An inspiring presentation from Hotelier Chip Conley for all business owners, leaders, politicians, managers and tourism operators to think about…measuring what really counts.