Tourism Industry Blog

An interesting announcement made at the eTourism conference last week by Patrick Verryt from Tourism New Zealand, is their planned launch of a new Open Content Network for newzealand.com

The Trade Me Travel team have now announced they are bringing accommodation booking opportunities into their main Trade Me auction site with a Travel section.

“If You Do Nothing, Nothing Will Happen”. I love this saying, never a truer word spoken, and it can be applied to just about anything in life and business – tourism marketing is no exception…

Marc Krisjanous of New Zealand Business Blogs has just released a Facebook for Business eBook which contains over 130 pages of hints/tips for using Facebook as a communication and branding tool for your business.

As a follow on from the Channel Management Options article, here is a useful summary from Mike Ford about the benefits of using a channel manager for accommodation providers and what the future holds.

A voting poll to find out what Social Media tools businesses are typically using on a regular basis

One of the biggest concerns for accommodation providers when wanting to sell their rooms online is how to avoid double bookings when selling live “realtime” inventory across multiple booking channel websites.

Are you controlling your marketing dollar? Today’s tourism marketing mix offers a seemingly complex and costly selection of ingredients. Simon McManus provides a useful list to help cook up the perfect recipe.

Daniel Bridges outlines the frustrations for travellers and travel resellers when accommodation operators don’t effectively manage online bookings that use an on-request system.

Angela Best writes about how consistency and persistency are two qualities for effective marketing that helps time scare tourism operators get the job done.