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newzealand.com open content strategy

newzealand.com to Introduce Open Content Strategy

An interesting announcement made at the eTourism conference last week by Patrick Verryt from Tourism New Zealand, is their planned launch of a new Open Content Network for newzealand.com

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Trade Me to launch travel auctions

Trade Me to Launch Travel Auctions

The Trade Me Travel team have now announced they are bringing accommodation booking opportunities into their main Trade Me auction site with a Travel section.

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Channel Management

Channel Management: Yesterday, Today and Tomorrow

As a follow on from the Channel Management Options article, here is a useful summary from Mike Ford about the benefits of using a channel manager for accommodation providers and what the future holds.

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Online Booking Channel Management for Accommodation

Accommodation Online Channel Management Options

One of the biggest concerns for accommodation providers when wanting to sell their rooms online is how to avoid double bookings when selling live “realtime” inventory across multiple booking channel websites.

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on-request bookings, the waiting game

On-request Bookings and the Waiting Game

Daniel Bridges outlines the frustrations for travellers and travel resellers when accommodation operators don’t effectively manage online bookings that use an on-request system.

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Interactive tourism social media

Tourism Social Media – The Need for Experiential Content

Social media offers all tourism businesses the perfect platform to share and promote the experiential based tourism product through the use of interactive mediums. Steve Wilson discusses what tools make sense.

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China outbound travel market

Targeting the China Outbound Travel Market

With the future looking bright for the China outbound travel market to continually grow it makes sense for New Zealand tourism organisations to develop strategies to target the China travel market

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mobile travel bookings

The Challenge of Mobile Travel and Bookings

The advent of mobile travel applications for smart phones and iPhone apps is obviously an exciting new direction for travellers and the tourism industry. But how far off is it before it becomes a key way to book and pay for travel?

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Online Booking system solutions for accommodation

The Online Booking System Game – Which One to Choose?

There are plenty of choices in the market for accommodation operators in selecting an online booking system. The decision on which you choose will come down to a few key areas relevant to your business.

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website-grader

How to Grade Your Website Marketing Effectiveness

There are a number of ways to measure the success of your website, you’ll probably have a gut feel for it’s performance but for a more analytical and quick approach try the Website Grader by HubSpot.

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