Tag Archives: PhoCusWright

Online Marketing for Destinations: Part 3

Part 3 of a 3 part video series from the PhoCusWright conference in 2009. The guest speakers discuss aspects of online marketing strategy for destination marketing organisations.  This discussion is focused on mobile applications for Destination Marketing Organisations.

Part 3 of a 3 part video series from the PhoCusWright conference in 2009. The guest speakers discuss aspects of online marketing strategy for destination marketing organisations. This discussion is focused on mobile applications for Destination Marketing Organisations.

Online Marketing for Destinations: Part 2

Part 2 of a 3 part video series from the PhoCusWright conference in 2009. The guest speakers discuss aspects of online marketing strategy for destination marketing organisations.  This discussion is focused on what elements encourage Destination Marketing Organisations accept new technology and tools for marketing their regions.

Part 2 of a 3 part video series from the PhoCusWright conference in 2009. The guest speakers discuss aspects of online marketing strategy for destination marketing organisations. This discussion is focused on what elements encourage Destination Marketing Organisations accept new technology and tools for marketing their regions.

Online Marketing for Destinations: Part 1

View this 1st video of a 3 part series from the PhoCusWright conference in 2009.  The guest speakers discuss aspects of online marketing strategy for destination marketing organisations.  This discussion is focused on why most destination marketing organisations are not moving towards using new digital tools for marketing their regions.

View this 1st video of a 3 part series from the PhoCusWright conference in 2009. The guest speakers discuss aspects of online marketing strategy for destination marketing organisations. This discussion is focused on why most destination marketing organisations are not moving towards using new digital tools for marketing their regions.

The Role and Impact of Destination Marketers

Destination Marketing

Regional Tourism Organisations (RTO’s) in New Zealand play an important role to promote and stimulate tourism for their respective destinations. PhoCusWright has published a report to help define their role and impact in the tourism marketing chain.