When talking to tourism operators about Qualmark you’ll find that they either embrace it, or loath it. Some will have a Qualmark status begrudgingly to help with their marketing efforts and others see it’s value as a way to make improvements to their tourism business with the endorsement of a national organisation.
With the new General Manager for Qualmark announced (see more about this on the Motella blog article), it’s timely to revisit what tourism operators around New Zealand think about Qualmark.
Let us know your thoughts by voting on the poll and leave a comment on the article for more detailed discussion. Your feedback will no doubt be appreciated by the new General Manager…