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Author: James Hacon

Speaker, Entrepreneur & Consultant in Hospitality & Tourism, sitting on a number of boards as an advisor and trustee.

Inspirational Case Studies on Video

By James HaconNovember 27, 2011November 27, 2011 Categories: Destination Marketing, Food and Wine Tourism, Sectors Tags: Air New Zealand, Wellington Leave a comment

Some interesting tourism case study videos recommended by James Hacon

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James Hacon’s Social Media Content Map

By James HaconNovember 7, 2011 Categories: Online Marketing, Social Media Marketing Tags: content map, eTourism Conference 2011, social media, social media strategy 3 Comments

A useful Social Media Content Map created by James Hacon as discussed in his workshop at one the 2011 eTourism workshops in Wellington.

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Summary of the eTourism Summit 2011 – Part 2 (Mobile)

By James HaconNovember 2, 2011November 2, 2011 Categories: Events, Management, Online Marketing, Sales and Marketing, Sectors, Technology Tags: eTourism Summit 2011, iPad, Mobile Travel 2 Comments

Part 2 of the 2011 eTourism Summit summaries by James Hacon, with this article focused on mobile technology.

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Summary of the eTourism Summit 2011 – Part 1 (Google)

By James HaconOctober 25, 2011October 25, 2011 Categories: Events, Management, Online Marketing, Sales and Marketing, Sectors, Technology Tags: eTourism Summit 2011, google, googletravel, Remarketing, YouTube 4 Comments

James Hacon provides a summary of the recent eTourism Summit in San Francisco which he attended. This article focuses on the Google topics covered of the conference.

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I take my hat off to you!

By James HaconSeptember 23, 2011 Categories: Accommodation, Management, Sectors Tags: customer service, motels 3 Comments

James Hacon recounts his recent experience looking after a motel and compares it to hotel management…the challenging differences being quite an eye opener

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Where Does Hospitality End and Tourism Begin

By James HaconAugust 2, 2011August 1, 2011 Categories: Accommodation, Management, Sectors Tags: hospitality, Rugby World Cup 2011 Leave a comment

James Hacon offers great tips for hospitality providers to consider themselves as part of the tourism sector to attract new business and markets, with the upcoming Rugby World Cup a good case in point.

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Topical Tourism Webinars

By James HaconJune 13, 2011August 6, 2011 Categories: Management, Research, Sales and Marketing, Sectors, Technology, Webinars Tags: Featured, tourism webinars 1 Comment

We are currently developing a series of tourism webinars as a joint venture between Kiwi Dreams and the Tourism Industry Blog.

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What Does That Stand For?

By James HaconMay 10, 2011May 10, 2011 Categories: Management, Sectors Tags: acronyms, new zealand tourism, TLA's 1 Comment

Whether I’m planning a meeting with the CEO at my local RTO, trying to increase uptake of my product from FIT’s through IBO’s or reading the latest newsletter from TNZ – it seems one thing is clear, we love acronyms here in the tourism industry.

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I Don’t Give a F**k

By James HaconApril 29, 2011 Categories: Branding, Management, Sales and Marketing Tags: branding, customer service, employee training, internal marketing 1 Comment

Jacon Hacon shares a recent experience of poor conduct by an employee of a tourism activity and offers advice on how your business could avoid a similar situation

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Joint Ventures = Savings + Greater Results – Part 1

By James HaconMarch 29, 2011March 31, 2011 Categories: Management, Sales and Marketing Tags: business development, joint ventures 1 Comment

James Hacon discusses the benefits of working with other businesses in Joint Ventures to achieve greater results, particularly when it comes to marketing your business.

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