TripAdvisor Acquires Viator: What it Means for Tours & Activities By Simon LenoirAugust 7, 2014August 7, 2014 Categories: Activities and Attractions, Management, Online Marketing, Sales and Marketing Tags: Tripadvisor, Viator Leave a comment Last week, TripAdvisor announced that they bought Viator for $200 million, mostly in cash. This is BIG news for the tours & activities sector. Simon Lenoir explores what this may mean for suppliers. Read more...
What you need to know about the Millennial Mindset By Simon LenoirNovember 15, 2013November 15, 2013 Categories: Sales and Marketing, Sectors Tags: Millennials, mobile bookings, Mobile Travel, Social Media Marketing 1 Comment Simon Lenoir provides some valuable insights into the “Millennial Generation” of travellers and how to best capture their bookings Read more...
3 Tour or Activity Site Imagery Must-Haves By Simon LenoirJune 10, 2012June 10, 2012 Categories: Activities and Attractions, Online Marketing Tags: images, photography, tours & activities Leave a comment Visuals are a great tool for piquing your customers’ interest. Simon Lenoir offers some tips on the types of images you should be using on your website to promote tourism tours or activities Read more...
3 Ways to Make Your Tourism Website ‘Stick’ By Simon LenoirMay 21, 2012 Categories: Online Marketing, Sales and Marketing, Sectors Tags: tourism websites 2 Comments Like anyone who creates a website for business, you don’t want your website to be boring. You don’t want people to land on it, decide there’s nothing for them to do there, and leave after twenty seconds. Instead, you want to make your website stick, find out tips on how Read more...
Online Booking System Tips for Activity & Tour Operators By Simon LenoirMay 8, 2012 Categories: Activities and Attractions, Sales and Marketing, Technology, Tours and Packages Tags: attractions and activities, online booking systems 6 Comments With the continuing growth of online bookings for the travel market, Simon Lenoir offers some key advice and tips for activity and tour operators when considering options for an online booking system Read more...
