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Archive | Online Marketing

Articles related to online marketing for New Zealand tourism industry

3 Ways to Make Your Tourism Website ‘Stick’

Like anyone who creates a website for business, you don’t want your website to be boring. You don’t want people to land on it, decide there’s nothing for them to do there, and leave after twenty seconds. Instead, you want to make your website stick, find out tips on how

Facebook Faux Pas

James Hacon reveals the risks behind 2 Facebook misconceptions to be aware of for businesses managing or delegating their Facebook presence.

Facebook’s New Timeline for Pages

Just when we all thought we had our Facebook business pages figured out, the world’s largest social network changes the game once again!

Highlighting Top Users of Tourism Social Media – Part Two

James Hacon provides a review of some top users of social media in the New Zealand tourism industry. This post highlights how Beechtree Motel in Taupo has tackled the issue of engaging content for their Facebook presence.

Social Media Tip – Don’t Forget About A Blog

if you were to think of social media tools as a gathering of friends for social chit chat, then your website/blog should be considered your place – i.e. party central.

Highlighting Top Users of Tourism Social Media – Part One

James Hacon provides a review of some top users of social media in the New Zealand tourism industry. This post highlights how Jucy Rentals uses social media tools within their marketing efforts.

Radio Silence

James Hacon passes on some advice for companies that are “on holiday” from their social media accounts…

Jasons New iPhone App

James Hacon reviews the newly released Jasons iPhone app providing some relevant thoughts for tourism businesses and advertisers with Jasons.

What’s in store for next year? Tourism predictions for 2012…

What’s going to happen in 2012? They’ve been saying it was the year of mobile for a decade; social media is well and truly entrenched, so what’s new? Fossick’s Genevieve Atkinson decided to ask a few movers and shakers what they predict for the coming year.

Festive Website Updates

A reminder from James Hacon that updating your website with relevant festive and holiday information including opening hours is a must do to help maximise business over this period.