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Category: Social Media Marketing

Article related to social media marketing for New Zealand tourism industry

Social Media Impact on Tourism

Check out this excellent infographic that highlights “The Tripadvisor Effect” and key social media trends to note for tourism.

The Social Media Revolution 2013

By Michelle AckersMay 1, 2013May 1, 2013 Categories: Online Marketing, Sales and Marketing, Social Media Marketing Tags: Social Media Revolution 2013 Leave a comment

A look at the latest installment of the Social Media Revolution video with all it’s mind boggling statistics and a parody to make fun of it all

7 Ways Twitter Can Help You Promote Your Tourism Business

By Taylor RitchieJune 13, 2012June 13, 2012 Categories: Online Marketing, Social Media Marketing Tags: Twitter 1 Comment

Twitter isn’t just for chatting with friends. The social networking site is also great for promoting a business – especially travel businesses. If your company organizes tours, you can utilize Twitter to promote your brand. However, you must go about this the right way.

Facebook Faux Pas

By James HaconApril 17, 2012 Categories: Online Marketing, Sales and Marketing, Social Media Marketing Tags: Facebook, Facebook Page 2 Comments

James Hacon reveals the risks behind 2 Facebook misconceptions to be aware of for businesses managing or delegating their Facebook presence.

Facebook’s New Timeline for Pages

By Emma LawrenceMarch 27, 2012March 27, 2012 Categories: Online Marketing, Sales and Marketing, Social Media Marketing Tags: Facebook, Facebook Page Leave a comment

Just when we all thought we had our Facebook business pages figured out, the world’s largest social network changes the game once again!

Highlighting Top Users of Tourism Social Media – Part Two

By James HaconMarch 11, 2012March 11, 2012 Categories: Accommodation, Online Marketing, Sales and Marketing, Social Media Marketing Tags: Beechtree Bear, Beechtree Motel, Facebook, Social Media Marketing, Social Media Top Users 3 Comments

James Hacon provides a review of some top users of social media in the New Zealand tourism industry. This post highlights how Beechtree Motel in Taupo has tackled the issue of engaging content for their Facebook presence.

Triple Fail from Jetstar

By James HaconFebruary 29, 2012 Categories: Aviation, Management, Public Relations, Social Media Marketing Tags: customer service, Jetstar, social media 3 Comments

James Hacon shares his recent poor experience with Jetstar highlighting how they could of, but didn’t, use social media effectively to helo remedy his complaint

Social Media Tip – Don’t Forget About A Blog

By Michelle AckersFebruary 27, 2012February 27, 2012 Categories: Online Marketing, Sales and Marketing, Social Media Marketing Tags: blogs, Facebook, search engine optimisation, Social Media Marketing, Twitter Leave a comment

if you were to think of social media tools as a gathering of friends for social chit chat, then your website/blog should be considered your place – i.e. party central.

Highlighting Top Users of Tourism Social Media – Part One

By James HaconFebruary 19, 2012March 11, 2012 Categories: Online Marketing, Sales and Marketing, Social Media Marketing Tags: Facebook, Jucy Rentals, Social Media Marketing, Social Media Top Users, Twitter 3 Comments

James Hacon provides a review of some top users of social media in the New Zealand tourism industry. This post highlights how Jucy Rentals uses social media tools within their marketing efforts.

Radio Silence

By James HaconDecember 29, 2011December 29, 2011 Categories: Management, Online Marketing, Social Media Marketing Tags: social media strategy 4 Comments

James Hacon passes on some advice for companies that are “on holiday” from their social media accounts…

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