Your chance to contribute and share your knowledge.

Become a contributor to the New Zealand Tourism Industry Blog, we are a varied selection of Tourism Industry professionals, operators and leaders with differing areas of expertise.  Become a Contributor to share your knowledge.

Michelle Ackers
Editor and Author

Founder of the Tourism Industry Blog and owner of Adept Marketing, Michelle has a strong background in tourism, tourism booking system software, online marketing and business mentoring.

Her combined marketing experience in tourism with Air New Zealand, her own online marketing business, and Salt Air Tours combine to provide the perfect base to share ideas and manage this blog.

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Michelle Caldwell
Destinate NZ

With a comprehensive background in tourism marketing management, Michelle owns Destinate NZ, a boutique tourism business solutions business. She works with SMEs and business owners who need the services of a marketing expert, but aren't yet ready to commit to a full time resource.

Michelle is a board member of the Tourism Export Council of New Zealand representing Attractions and Activities.


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Gina Paladini
Marketing Director - Tomahawk

Gina has been an active participant in the New Zealand tourism industry for over 25 years. Gina was the founder and Managing Director of NZ Encounters, an inbound tourism agency that was one of the first in the country to understand and exploit the internet to market New Zealand directly to the independent traveller. In 2003 she co-founded Availability's ResBook, which has become one of New Zealand's largest providers of real-time, online reservation systems. In 2005 she co-founded TourWriter, a complete software application for itinerary creation, pricing and booking for the Inbound Tourism Industry and DMOs.
Today, Gina is not only one of the Directors of Tomahawk, managing her team of marketing specialists to offer our clients consulting expertise on tourism and the online market. She is also a contributing member of the Tourism Industry Blog, Tourism Business Magazine, a founding member of T.E.N (The E tourism Network), an exclusive group of some of New Zealand’s most innovative online tourism minds.

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Sarah Greener
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