Viral Marketing for Tourism By Michelle AckersMarch 23, 2010March 23, 2010 Categories: Aviation, Destination Marketing, Online Marketing, Social Media Marketing Tags: Air New Zealand, Destination Northland, viral marketing 5 Comments Viral marketing is essentially the “word of mouth” spread of a marketing message by an organisation. Take a look at a couple of current and amusing viral campaigns by tourism organisations in New Zealand. Read more...