Perhaps Christchurch Should Be Inspired by Iceland… By EditorMay 17, 2011May 17, 2011 Categories: Branding, Destination Marketing, Management, Special Interest Tags: Christchurch earthquake, Inspired by Iceland 2 Comments You have to love this TV ad developed by the “Inspired by Iceland” national tourism organisation. Their use of fun and humor to attract visitors after the volcanic eruptions in 2010 was definitely inspired. Read more...