Social Media Case Study: Tourism Queensland By Michelle AckersJanuary 5, 2010February 16, 2010 Categories: Destination Marketing, Management, Sales and Marketing, Social Media Marketing, Technology, Video Tags: Island Reef Job, Social Media Marketing, Tourism Queensland Leave a comment Social Media sites can play a key role to effectively launch and promote marketing campaigns. An example of how this was used brilliantly with overwhelming success is the 2009 Tourism Queensland “Island Reef Job” campaign. Read more...