Poll: Should Australia and New Zealand Combine Tourism Marketing? By EditorJuly 4, 2010July 17, 2010 Categories: Branding, Destination Marketing, Polls, Sales and Marketing Tags: 100% Pure New Zealand, Tourism Australia Leave a comment Vote in our poll on whether we should combine resources with Australian tourism from time to time for particular campaigns and markets. Read more...
There’s Nothing Like Australia TV Ad By Michelle AckersJune 1, 2010June 1, 2010 Categories: Destination Marketing Tags: destination branding, Tourism Australia 3 Comments The new TV ad for the “There’s nothing like Australia” campaign has been released and is already causing plenty of negative feedback from the Australia public – what do you think? Read more...
Australian Tourism Boosted by Social Networking By Michelle AckersDecember 23, 2009February 16, 2010 Categories: Destination Marketing, Sales and Marketing, Social Media Marketing, Special Interest Tags: Facebook, Social Media Marketing, Tourism Australia, Twitter Leave a comment Social Media Marketing is taking off as a low cost and effective way to communicate and engage with travellers, media and industry partners. Tourism Australia in particular are finding it to be a successful approach. Read more...
