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Tag: Tripadvisor

Social Media Impact on Tourism

By EditorSeptember 23, 2015September 23, 2015 Categories: Online Marketing, Social Media Marketing Tags: social media, Tripadvisor Leave a comment

Check out this excellent infographic that highlights “The Tripadvisor Effect” and key social media trends to note for tourism.

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TripAdvisor Acquires Viator: What it Means for Tours & Activities

By Simon LenoirAugust 7, 2014August 7, 2014 Categories: Activities and Attractions, Management, Online Marketing, Sales and Marketing Tags: Tripadvisor, Viator Leave a comment

Last week, TripAdvisor announced that they bought Viator for $200 million, mostly in cash. This is BIG news for the tours & activities sector. Simon Lenoir explores what this may mean for suppliers.

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What if you have no ticket to clip?

By Dawn MuirNovember 6, 2013November 10, 2013 Categories: Management, Sales and Marketing, Sectors Tags: RTO's, tourism attractions, TRENZ, Tripadvisor 3 Comments

Dawn Muir discusses the issue of free “non-commissionable” tourist attractions and how we can get more exposure for them via our tourism trade partners.

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Tripadvisors’ New Development

By Gina PaladiniAugust 7, 2013 Categories: Online Marketing, Sales and Marketing Tags: google adwords, OTA, Tripadvisor Leave a comment

Gina Paladinii discusses the new Tripadvisor Connect function allowing listings to have links to their own booking engine rather than just to OTAs.

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The Impact of Google Places on Your Website Rankings

By Michelle AckersJuly 6, 2011July 6, 2011 Categories: Online Marketing, Sales and Marketing, Technology Tags: google places, SEO, Tripadvisor 3 Comments

Why your business must be listed on Google Places with some tips on how to make the most of this tool for your local search results

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If you’ve got it, flaunt it…on your home page

By Gina PaladiniApril 27, 2011 Categories: Online Marketing, Sales and Marketing Tags: online bookings, photography, Qualmark, Tripadvisor, website home page, word of mouth marketing Leave a comment

Gina Paladini suggests 4 Key aspects to have on your website home page that will provide an emotive and compelling introduction to visitors to help convert them into bookings.

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Review Sites: Help or Hindrance?

By James HaconNovember 22, 2010November 22, 2010 Categories: Online Marketing, Sales and Marketing, Social Media Marketing, Technology Tags: travel reviews, Tripadvisor 3 Comments

As an experienced Hotelier, James Hacon provides some useful tips on managing online travel reviews.

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