Social Media Impact on Tourism By EditorSeptember 23, 2015September 23, 2015 Categories: Online Marketing, Social Media Marketing Tags: social media, Tripadvisor Leave a comment Check out this excellent infographic that highlights “The Tripadvisor Effect” and key social media trends to note for tourism. Read more...
TripAdvisor Acquires Viator: What it Means for Tours & Activities By Simon LenoirAugust 7, 2014August 7, 2014 Categories: Activities and Attractions, Management, Online Marketing, Sales and Marketing Tags: Tripadvisor, Viator Leave a comment Last week, TripAdvisor announced that they bought Viator for $200 million, mostly in cash. This is BIG news for the tours & activities sector. Simon Lenoir explores what this may mean for suppliers. Read more...
What if you have no ticket to clip? By Dawn MuirNovember 6, 2013November 10, 2013 Categories: Management, Sales and Marketing, Sectors Tags: RTO's, tourism attractions, TRENZ, Tripadvisor 3 Comments Dawn Muir discusses the issue of free “non-commissionable” tourist attractions and how we can get more exposure for them via our tourism trade partners. Read more...
Tripadvisors’ New Development By Gina PaladiniAugust 7, 2013 Categories: Online Marketing, Sales and Marketing Tags: google adwords, OTA, Tripadvisor Leave a comment Gina Paladinii discusses the new Tripadvisor Connect function allowing listings to have links to their own booking engine rather than just to OTAs. Read more...
The Impact of Google Places on Your Website Rankings By Michelle AckersJuly 6, 2011July 6, 2011 Categories: Online Marketing, Sales and Marketing, Technology Tags: google places, SEO, Tripadvisor 3 Comments Why your business must be listed on Google Places with some tips on how to make the most of this tool for your local search results Read more...
If you’ve got it, flaunt it…on your home page By Gina PaladiniApril 27, 2011 Categories: Online Marketing, Sales and Marketing Tags: online bookings, photography, Qualmark, Tripadvisor, website home page, word of mouth marketing Leave a comment Gina Paladini suggests 4 Key aspects to have on your website home page that will provide an emotive and compelling introduction to visitors to help convert them into bookings. Read more...
Review Sites: Help or Hindrance? By James HaconNovember 22, 2010November 22, 2010 Categories: Online Marketing, Sales and Marketing, Social Media Marketing, Technology Tags: travel reviews, Tripadvisor 3 Comments As an experienced Hotelier, James Hacon provides some useful tips on managing online travel reviews. Read more...
