Check out this excellent infographic that highlights “The Tripadvisor Effect” and key social media trends to note for tourism.
Last week, TripAdvisor announced that they bought Viator for $200 million, mostly in cash. This is BIG news for the tours & activities sector. Simon Lenoir explores what this may mean for suppliers.
Dawn Muir discusses the issue of free “non-commissionable” tourist attractions and how we can get more exposure for them via our tourism trade partners.
Gina Paladinii discusses the new Tripadvisor Connect function allowing listings to have links to their own booking engine rather than just to OTAs.
Why your business must be listed on Google Places with some tips on how to make the most of this tool for your local search results
Gina Paladini suggests 4 Key aspects to have on your website home page that will provide an emotive and compelling introduction to visitors to help convert them into bookings.
As an experienced Hotelier, James Hacon provides some useful tips on managing online travel reviews.