Tag Archives: viral marketing

Air New Zealand’s Latest Risque’ Videos…Mas Por favor!

View some of Air New Zealand’s new promotional videos for your entertainment…love them or find them offensive? Rico the puppet star of the videos also has a Facebook page – perhaps they are aiming to turn him into a cult personality?

Why You Shouldn’t Ignore Facebook as a Marketing Tool

In the US, Facebook recently overtook Google for weekly traffic – an incredible achievement given Google’s dominance. With over 400 million users it has become a social media website that is difficult to ignore.

Viral Marketing for Tourism

Viral marketing is essentially the “word of mouth” spread of a marketing message by an organisation. Take a look at a couple of current and amusing viral campaigns by tourism organisations in New Zealand.