Air New Zealand’s Latest Risque’ Videos…Mas Por favor! By EditorOctober 12, 2010October 12, 2010 Categories: Online Marketing, Sales and Marketing, Social Media Marketing Tags: Air New Zealand, viral marketing 7 Comments View some of Air New Zealand’s new promotional videos for your entertainment…love them or find them offensive? Rico the puppet star of the videos also has a Facebook page – perhaps they are aiming to turn him into a cult… Read more...
Why You Shouldn’t Ignore Facebook as a Marketing Tool By Michelle AckersApril 13, 2010April 13, 2010 Categories: Sales and Marketing, Social Media Marketing, Technology Tags: database marketing, email marketing, Facebook, Social Media Marketing, viral marketing Leave a comment In the US, Facebook recently overtook Google for weekly traffic – an incredible achievement given Google’s dominance. With over 400 million users it has become a social media website that is difficult to ignore. Read more...
Viral Marketing for Tourism By Michelle AckersMarch 23, 2010March 23, 2010 Categories: Aviation, Destination Marketing, Online Marketing, Social Media Marketing Tags: Air New Zealand, Destination Northland, viral marketing 5 Comments Viral marketing is essentially the “word of mouth” spread of a marketing message by an organisation. Take a look at a couple of current and amusing viral campaigns by tourism organisations in New Zealand. Read more...